When Dr. Thomas Ventimiglia, New York Chiropractic College’s Dean of Postgraduate & Continuing Education, started to build his own private practice over 36 years ago, he laid his foundation on the principle that relationships matter. To Dr. Ventimiglia, a successful chiropractic career and practice was rooted in community involvement — becoming an advocate, a go-to authority for better health and investing in relationships.
“I built a relationship with my community. I became active in looking at what my community needed,” said Dr. Ventimiglia.
R.C. Schafer writes in the classic chiropractic book Developing a Chiropractic Practice, published by the American Chiropractic Association: “Practice development begins with a desire to serve others… If you give sincerely of your spare time to community affairs, the community will return in kind.”
Schafer gives examples such as teaching first aid classes in adult-education facilities, donating hours to a chiropractic welfare clinic, serving as a coach or team physician to a Little League team, offering leadership to Boy and Girl Scout organizations, YMCAs, and other youth groups, and similar service opportunities. “Such efforts give you an opportunity to meet people, develop pleasant relationships, and to obtain positive publicity,” the book says.
Getting involved in your community in a way that matches your professional goals can help you gain experience and build relationships in a niche that interests you. Take sports, for example. Last fall, NYCC chiropractic alumnus Dr. Thomas J. Hagan spoke about his experience getting involved in the sports community in Boston.
Dr. Hagan encourages those interested in sports to become active in their community by starting with smaller organizations and making connections.
“You’ve got running clubs everywhere. And that’s a great opportunity to gain a lot of exposure from a lot of people and gain trust from a lot of people,” Hagan says. “The more exposure you get, things start to flow. One flows into the other.”
This is the kind of relationship building Dr. Ventimiglia says is based in “becoming the authority, becoming a contributor, being sensitive to the needs of your community.”
“You build it one patient at a time.”